Search Engine Optimisation (SEO)
Advance Website Design ensures that:
- Your website content has been properly constructed to target the aims of your organisation
- Your on-page/on-site SEO including title tags, headings, url structure, alt text for images, page speed, page content and internal linking are all optimised
- Your off-page/off-site SEO is maximised, which consists of building links to your website
Pay Per Click (PPC) setup & management
The overriding objective of Advance is that your website ranks well organically. However, in very competitive markets dominated by larger, often multinational organisations, this can be very difficult to achieve.
Advance therefore develops campaigns, primarily using Google Ads.
Social media
marketing
Advance Website Design undertakes the following for Facebook, Instagram, YouTube, LinkedIn, Twitter and Pinterest:
- Setting up and optimising profiles
- Ongoing social media marketing including updating of profiles and creation of regular targeted posts
marketing
Advance undertakes email marketing for clients, which can be one of the most effective methods of driving traffic to your website.
All work is undertaken in accordance with the EU General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018.
Subscribers to your mailing list are collected via the integration of your preferred email marketing app into your website and Facebook pages.